Does Wix Have Good SEO? Expert Review & Recommendations

When you take a look at the possibility of building a site on Wix, one question is always at the forefront of your mind: Is Wix a good option when it comes to SEO? However, in the recent years, Wix invested much in upgrading its SEO tools. What was once thought to be constrained is now a source of a much better foundation of SEO. Nonetheless, as with any platform, TikTok has its advantages, disadvantages, and ideal strategies you should adhere to. In our expert review, we will deconstruct the SEO capabilities of Wix, contrast with the competitors, and provide recommendations that can help you rank higher in Google.

It used to happen several years ago when Wix was perceived to be not good in terms of SEO. The common problems were as follows, Bloated code and slowness Bloated code and an unacceptable data loading speed Little customization on meta tags Poor mobile optimization Since that time, however, Wix has overhauled its platform with contemporary SEO requirements. It currently provides: SEO Wiz: A set up assistant using Artificial Intelligence meta tags, slugs and structured data Improved Core Web Vitals by being fast on mobile Includes the built-in integration of Google Search Console This change can make Wix support competitive SEO strategies- when you understand how to use the tools efficiently.

SEO Wiz by Wix is an easy-to-use tool that can be helpful when the person does not know much about SEO. It takes you through keyword work, meta descriptions and indexing.

Having the automatic responsive design is a boon with Google going mobile-first indexing. Your site can be previewed and adjusted to mobile in the editor.

Wix enables those to add structured data (in JSON-LD format) without codes. It is the significant benefit of appearing in rich snippets.

Google has a preference to fast loading websites. Wix has changed to global CDN distribution, image optimization, and lazy loading in order to speed up sites.

Every Wix site comes with a free SSL certificate, another Google ranking signal.

Wix SEO is still lacking to the extent of WordPress that provides the feature of a full-fledged plugin ecosystem and customization.

The blogging interface on Wix is in the process of being redesigned but they are yet to include the use of customized URLs when it comes to categories or having full control over AMP.

It takes longer to crawl pages under very large sites by some search engines because Wix is JavaScript-heavy.

Submit your sitemap through Wix → Google Search Console.

Check indexing status regularly.

Use 301 redirects when updating URLs.

Add your focus keyword in the title, H1, and first paragraph.

Optimize images with ALT text (e.g., “Wix SEO review”).

Use short, keyword-rich URL slugs.

Publish high-quality, keyword-targeted blog posts consistently.

Add internal links to connect your pages.

Use Wix’s dynamic pages for scalable content.

Connect your Wix site with Google Business Profile.

Add local keywords to titles and descriptions.

Collect and display customer reviews.

Yes. Wix comes with guided instructions to ensure that it is easy even to a new person.

Absolutely—if you optimize content, use backlinks, and follow SEO best practices. Many Wix sites rank competitively.

Absolutely—if you optimize content, use backlinks, and follow SEO best practices. Many Wix sites rank competitively.

Yes. Wix offers SEO Wiz, structured data support, meta tag editing, and performance optimization tools.

Is Wix good seo? The answer is yes- when it has the right strategy Wix is no longer a stuck-up rookie, but a versatile website builder which is viable even with regard to SEO purposes. It does not provide the functionality of WordPress, but it includes tools that will enable small businesses, personal brands, and entrepreneurs to achieve high placement in the search results. Once you have gotten the basics in order, work on technical SEO configuration, writing good content, and building your local presence.